Pilgrim Notes

Reflections along the way.

Category: social networking (page 4 of 5)

Transforming a Web 1.0 site into Web 2.0

iVillage, once the very example of websites dedicated to women, is now a perfect example of Web 1.0 thinking. Originally built around message boards, the site limits the amount of user input and customization. While the technology can easily be modified, can the administrative thinking behind the site change? can it go from a site with highly managed content to a free-wheeling customer content driven site?

NBC bought iVillage in March, Bob Wright, NBC President, recently announced that they plan to make iVillage the foundational pattern for NBCs digital efforts. Bambi Francisco of MarketWatch offers a wonderful comparison and analysis of MySpace vs iVillage and the challenges ahead for NBC.

MySpace is as close to a democratic virtual world as you can get on the Web, as its own liberating culture and subcultures allow for new talent to rise from the virtual pool of wannabes. To wit: MySpace recently struck a deal with SNOCAP so that the 3 million bands on MySpace can sell their music to their fans directly.

Ten-year-old iVillage, on the other hand, is a first-generation Internet community site, built on an earlier top-down model of what community meant to those of us who were around back in the old days of the Web — message boards. IVillage has 1,000 message boards. But they are so limiting that the only way to demonstrate self-expression, besides writing in all caps and using expletives, is to upload a photo. Additionally, iVillage is a place where news is delivered to you; where editors rule the roost; where the audience learns and takes more than they give, and where the bulk of the content is polished and scrubbed. It’s almost too perfectly maintained compared to the anarchy, mess and grunge of MySpace.

The differences remind me of my walk through the Sausalito, Calif. Art Festival a couple weeks ago. As I made my way through the very clean, organized and civil art show, I couldn’t help but think of my friends who were — at that same time — attending the raucous, eclectic and countercultural art festival called Burning Man. The two environments couldn’t be more different. One liberates our individuality, like MySpace. The other quietly asks us to conform, like iVillage.

 

Link.

 

More Social Shopping Sites

The list of social shopping sites is growing. New York Times ran a piece on the growth of this new phenomenon. In a way, its an expansion of the Amazon reviews. Anytime I buy I book, I almost always check out the Amazon reviews/debates. It is fascinating to see how these review pages often become an ongoing conversation or argument among Amazon reviewers. Take this to the next level, social shopping allows people to share their passion for a variety of products and to build a community of friends at the same time.

Check out some of these social shopping sites:

Stylehive

ThisNext!

Wists

Coffee and a Bride

I am not a big coffee drinker but Joyce’s Java look appealing even to me. The Coloradoan tells the story of  an offline social network where folks gathered to buy coffee, talk and forms relationships. Some folks even met and married! Joyce will be closing her doors this week.

Sadly the comments under the story suggest Joyce is closing her doors because she lost her lease due a large bookstore moving in with its own generic community coffee stand.

OneWebDay – September 22

Let’s all join together in a big network and sing in virtual harmony an ode to OneWebDay, coming September 22. A VC suggests that “It’s like earth day in that there will be celebrations of the web taking place all over the world.” Not sure if anything is going down in K-town but there’s a big shindig in NYC.

Older Folks on MySpace

MySpace is not just for teens. A Times Online article highlights a recent Nielson/Net Ratings report that projects 2 out 5 people on MySpace (in the UK) are over 35 years old. Times highlights a variety of UK-based social networking sites.

More Music News

epiTUNES recently launched a pretty cool Web 2.0 music site. You can listen to artists, tag songs, track tour info, promote your own shows, interact with other band lovers and more.

(via PR WEB)

Social Networking and Auctions

Web 2.0 auctions with a twist (online personalities, social networking, and continuously dropping prices). Check it out: http://www.zeedive.com/

via Springwise.

Online Creative Interactivity

In one of Van Gogh’s most productive creative periods, he was exchanging letters with a friend. Apparently the interaction spurred his creativity. As I’ve studied creativity and community over the years, I’ve noticed that relationships can be helpful for spurring new ideas, encouraging

An online expression of this tendency is surfacing in some of the online communities. jeong-hyun-lim.jpg

Jeong-Hyn Lim (photo by Seokyong Lee for The New York Times)
The New York Times today tells the story of a young guitarist whose identity remained in shadows until now. He had uploaded a video of himself playing the guitar and soon it was a web world phenomenon. Not only was everyone talking about it, everyone was trying to duplicate it. In the process, musicians were exchanging ideas about technique, and helping one another improve their skills.

This type of trend shines positive light on the possibilities of online interaction.

Social Site in Flash

Here’s a family safe social networking site called Famster. The whole thing is in flash. I think the interface actually looks pretty cool.

MySpace for Grownups

The development of social networks for older Americans continues. In addition to the memories sites I mentioned the other day, there is now an adult version on MySpace.

US News and World Report presents an interesting introduction to Eons, a 50+ social networking community for baby boomers and above. This is a total lifestyle community that provides information on health, money, relationships, goals and even obituaries. It also gives the member an opportunity to build a lifemap of memories and pictures. Plus it has an interesting search feature, cRANKy returns top four pages based on Eons member rankings.

Thanks to e-Fluentials for the tip.

Update: The more I think about these online community/social networking sites, I see the natural development for some of these sites is to mashup with sites like meetup, so that you have a hybrid between online and offline community. The interesting thing about sites like eons or ourstory or families is that people can create photo albums and story journals. This is very similar to the scrapbooking phenomenon that is so big in the nation. Scrapbooking combines preserving memories with community, so that people gather in small groups to talk, tell stories and put their scrapbooks together. I see the same potential for some of these sites focused on memory sharing and connecting.

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